Module XIII outline : 直接市场行销学 - 连锁经营学

In business, you need to focus on what you need to do before you can reap the rewards you have set your sights on. You will be able to zero in on what is lacking in your organisation through client and competitor analysis, product and pricing strategies, benchmarking and positioning strategies as well as targeted promotional activities.

This intensive Course is designed to give you the ability to think outside- the-box and anticipate trends way before they happen so as to nip any unwarranted problems in the bud.

1. Steps on how to improve the overall quality of your marketing plans and achieve greater success to meet business objectives.

2. Using creative thinking in your marketing planning process and when implementing strategies.

3. How to increase profitability and market share.

4. Developing your marketing skills and effectiveness and translating these into action rather than just talking about it.... all sessions come with real-world case examples!

5. Find out the ingredients for success through an effective marketing plan and learn how to develop strategies to enlarge or maintain your market share.

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